There is plenty of confusion about what a blog is. And that is OK since blogs are still so new, despite the fact that blogs have become the preferred publishing medium during recent months.
What a blog is not? A blog is no longer just an online, public, but personal diary. Those days are long gone. Since the blog technology evolved, blogs are slowly being used as another publishing platform for content. In fact, Blogger, the leading blog provider, calls blogs simply as "easy-to-use web site, where you can quickly post thoughts, interact with people."
Surprisingly enough, there is a lot of philosophical discussion going on among publishers and bloggers if blogs should have advertisement or if there should be blogs developed with a very narrow focus, for instance, weight loss or supply chain management or the Tsunami disaster. Many early bloggers appear to be disappointed that yet another technology that was supposed to be the domain of techies has now entered the mainstream and suddenly blogs are commercial.
In our understanding, a blog is simply another way to publish content. We have used Microsoft Front Page for years and we still do but now we have another option. We use both platforms and make our judgment which platform is better for each piece of content. In fact an average user does not even realize what is a blog post and what is a standard web page. We do not want our reader to bother with the underlying technology; what we want to do is to create value for our readers.
Proposed new definition of blogs: "A website that you can have if you know how to type."
Recommended article: Success strategies for online publishing businesses
What a blog is not? A blog is no longer just an online, public, but personal diary. Those days are long gone. Since the blog technology evolved, blogs are slowly being used as another publishing platform for content. In fact, Blogger, the leading blog provider, calls blogs simply as "easy-to-use web site, where you can quickly post thoughts, interact with people."
Surprisingly enough, there is a lot of philosophical discussion going on among publishers and bloggers if blogs should have advertisement or if there should be blogs developed with a very narrow focus, for instance, weight loss or supply chain management or the Tsunami disaster. Many early bloggers appear to be disappointed that yet another technology that was supposed to be the domain of techies has now entered the mainstream and suddenly blogs are commercial.
In our understanding, a blog is simply another way to publish content. We have used Microsoft Front Page for years and we still do but now we have another option. We use both platforms and make our judgment which platform is better for each piece of content. In fact an average user does not even realize what is a blog post and what is a standard web page. We do not want our reader to bother with the underlying technology; what we want to do is to create value for our readers.
Proposed new definition of blogs: "A website that you can have if you know how to type."
Recommended article: Success strategies for online publishing businesses