Skip to main content

Strategy is interesting

BNET tracks what business leaders are interested in, based on the activity on its website.  While this may not be the definitive indicator of business interest, I still found it fascinating because it shows that the highest level of interest was in strategy (maybe BNET simply attracts more of the strategy types or the strategy types just read more). 







There are a couple of other interesting observations that I would like to make based on BNET findings and the tremendous success of iProceed's efforts to bring strategy to every business.



  • While there is tremendous interest in strategy, it is mostly confined to analysis, strategic planning process, and management tools.  There is virtually no interest in competitive

    strategy
    , which I consider far more important.


  • There is significantly lower interest in finance and leadership, both of which are so intimately linked to creating high value companies.


  • Human resources was second in importance, just below strategy.  Wow, that's

    good.  So finally someone is realizing that happy employees make happy customers