You must have heard this refrain from all technical experts and companies that run search engines, particularly Google. However, you continue to come across crooks who will try to cheat the system. It is easy to find the cheats. One simple example is to do a search on the term MYNIPPON and see how many crooks pop up - people who want to steal our traffic.
Our advice to you if you want to build a solid nano-publishing business: Don't do anything unethical and devious. You will not go anywhere and may even be penalized by search engines, or even worse, blacklisted. And if you have hired a search engine optimization firm to give you all kinds of unbelievable rankings, be very careful and watch carefully what they do. It is one thing to make your website spider-friendly; it is totally another thing to promise a ranking in first one or two pages in search results. Anyone who promises that to you is definitely going to use unethical techniques.
The reason we say this is that in our portfolio of websites (MYNIPPON, Lindisima, iProceed, LuvCube, and eCreativa) we simply write great content and literally don't care about search engines. We use simple techniques (page title, descriptions, and a few keywords) to make each of our pages friendly to spiders and that's it. The search engines do the rest. The result shows that our strategy works: In the month of September we attracted over half-a-million visitors.
Recommended article: How to honestly achieve high PageRank?
Our advice to you if you want to build a solid nano-publishing business: Don't do anything unethical and devious. You will not go anywhere and may even be penalized by search engines, or even worse, blacklisted. And if you have hired a search engine optimization firm to give you all kinds of unbelievable rankings, be very careful and watch carefully what they do. It is one thing to make your website spider-friendly; it is totally another thing to promise a ranking in first one or two pages in search results. Anyone who promises that to you is definitely going to use unethical techniques.
The reason we say this is that in our portfolio of websites (MYNIPPON, Lindisima, iProceed, LuvCube, and eCreativa) we simply write great content and literally don't care about search engines. We use simple techniques (page title, descriptions, and a few keywords) to make each of our pages friendly to spiders and that's it. The search engines do the rest. The result shows that our strategy works: In the month of September we attracted over half-a-million visitors.
Recommended article: How to honestly achieve high PageRank?